This Environmental Graphic Design project was done in collaboration with our client Whole Foods Market (Kirkland Washington) as well as SmartDesign Group (Vancouver). We worked together to create a shopping experience that was exciting and colorful, inspiring the shopper to immerse themselves in culinary delight. We included community sense of place with a creative direction that tells a story about Burnaby specifically, so those that shoppers know that their Whole Foods Market embraces locality, from product right through to design.